University at Buffalo The State University of New York

Graduate and Professional Admissions

The Office of Graduate Enrollment Management Services (GEMS) is an affiliated unit of the Graduate School that reports to the vice provost for enrollment management. GEMS’ primary responsibility is to work with the academic units that deliver programs at the post-baccalaureate level in order to coordinate the development and implementation of an overall approach to graduate student recruitment, admissions and enrollment at the University at Buffalo.

GEMS works at the nexus of the relationships between the recruitment/enrollment coordinators in each academic school and the other administrative offices that support those activities in the schools. The office assists departments with building recruitment strategies and infrastructures that will allow them to meet or exceed graduate enrollment targets. This is achieved in multiple ways, beginning with leveraging and training staff and assisting them in reaching their enrollment goals. The office further helps departments raise the profile of entering graduate student cohorts and increase the socio-economic diversity and percentage of domestic U.S. or international students in their new student cohorts over time.

GEMS also provides graduate marketing communications assistance where needed, and advises academic units on graduate and professional enrollment policies and procedures.

UB’s GEMS operation is recognized nationally and was awarded the Council of Graduate Schools Northeastern Association of Graduate Schools/Educational Testing Service Award for Excellence and Innovation in Graduate Education. GEMS was awarded the National Association of Graduate Admissions Professionals Promotion of Excellence Award.

UB’s leadership role at the national level in graduate education places GEMS in the forefront for establishing a best-practice model, positioning our institution as a visible leader in the profession.


  • Coordinating prospective, inquiry and applicant marketing communications
  • Centralizing applicant and admitted student surveys
  • Increasing interdepartmental communication and transparency


Last updated: June 16, 2017 10:50 am EST